Everybody knows that many well-known designers are inclined to indulge in creation of the clothes to whims of clients to the detriment of wildlife. However, not all of them support the irresponsible attitude to the wild world. Prestigious British company Marks&Spencer starts the active policy of promotion of friendly clothes to an environment and has also started a line of the trousers, created by means of advanced plastic bottles.
The British retail network of clothes shops and the house goods Marks&Spencer starts propagation of a special category of a fashion - safe for environment. With this purpose the company has begun its new policy with unusual step: it has started a unique line of crease-resistant trousers, made of plastic.
“Plastic” trousers look absolutely the same as ordinary trousers, but they possess one important property - they are absolutely harmless. On manufacture of one such pair 15 bottles from under mineral water, which are processed in a polyether and are turned into trousers by Indonesian factories’ masters, are required. From Indonesia trousers are sent straight to Marks&Spencer shops, located in the Europe.
According to Marks&Spencer man’s and youth clothes department director, use of a polyether is one more way to offer buyers innovative clothes of excellent quality. Really, owing to the especial properties polyester trousers do not knead and they are easily washed.
M&S seriously is going to advance into the market the way, on which plastic bottles are made small into small flakes, which are then being processed and turned into polyether strings. After trousers the company is going to produce lady’s wear and school uniform.